Pay Per Click(PPC)

Precision in PPC Elevate Your Online Presence
With Driven PPC Campaigns for Success

Pay per click

What is PPC Marketing?

Pay Per Click (PPC) marketing is an online advertising strategy where advertisers pay each time their ad is clicked by a user. It involves bidding on keywords relevant to their target audience and creating ads that appear on search engine result pages or other websites. The success of PPC marketing depends on factors like keyword research, ad relevance, ad quality, and landing page experience. PPC offers immediate visibility, control over budget, and measurable results like clicks, conversions, and ROI. However, it can be complex and competitive, and can be costly, especially in competitive industries. Despite these challenges, PPC marketing is an effective strategy for businesses to increase brand awareness, generate leads, and drive sales.

Unlock your brand's true potential with our distinct digital marketing solutions.

Online Advertising Campaign Service

Pay Per Click (PPC) advertising offers businesses immediate visibility and measurable results in a short timeframe. Orion Digital is best search engine marketing agency, we understand the importance of PPC in the fast-paced digital landscape. With PPC, businesses can choose their target audience and control coverage, allowing for a customized approach to online advertising. Our team ensures the strategic selection of keywords and aligns PPC campaigns with specific goals to enhance brand visibility and achieve measurable outcomes.

In the digital environment, the amalgamation of Public Relations(PR) and Advertising has become a formidable force, shaping the narrative and perception of brands, personalities, and companies. Our expertise in creating and managing advertising campaigns, using strategies like Google AdWords, Facebook Ads, and strategically placed flash banners, ensures impact and resonance.

Our approach goes beyond traditional advertising, engaging users in meaningful ways. We foster interactive experiences on social media and create compelling content to captivate our audience. Our commitment goes beyond mere visibility, aiming to elevate your brand’s online presence and create a positive and enduring brand image.

RESEARCH & IDEATE

We do the required research in your industry and collect the company information to do the thinking for a categorical approach.

EXECUTE

Your campaign goes live after the planned strategy and timelines prepared. We may do some modification during the execution depending upon the progress updates.

BUILD

Eventually the goal is to build your online presence that can help you meet the target audience. Reporting is done on a timely basis for you to keep track of the campaign.

Frequently Asked Questions About PPC Marketing?

What is PPC advertising?

A paid online advertising strategy, pay-per-click advertising allows your business to place ads across the web. You can promote your company in search results, on websites, and even on social media platforms.

What is a PPC ad network?

An ad network refers to a platform that can deliver your ads to users. Google Ads (previously known as Google AdWords) is an example of an ad network.

If you want to create PPC ads, you will use an ad network, like Google Ads, Facebook, or Microsoft Advertisin

Is Pay Per Click (PPC) right for my business?

This depends on your individual business circumstances of course, however, Pay Per Click (PPC) advertising should work for almost every industry or business sector. If you offer products or services that people are likely to search for, then PPC will be right for your business in some shape or form.

How long does it take to see results?

Once the campaign is setup and ready to go, it will need to go through a review process which shouldn’t take more than an hour. Once it has passed the review process, the campaign will be live and you will start driving traffic to your website. We will be able to tell within the first week whether or not the campaign is working for you.

What is Quality Score?

To run a successful PPC campaign, you will need a good understanding of quality score as this single metric is highly important for any PPC campaign.

Quality score is used by both the Google AdWords, and Bing Ads for measuring the quality and relevancy of PPC ads.

It’s well known that the primary goal of search engines is to show relevant results on their SERPs, and the search engines always try to deliver the best result for a user’s search query. Few people understand that the search engines apply this metric to PPC ads also.

Can you set budgets for PPC campaigns?

Both major PPC engines allow you to set budgets. You can set daily budgets and budget limits at the campaign level and at the account level. Currently on Google AdWords and Microsoft adCenter there is no minimum budget.

FAQs

Founded in 2010, Orion Digital is a one of the best Digital Marketing Agency. Services we provides: SEO | SMM | SEM | PPC | Web Design | Public Relations | ORM

Follows Us:

Get In Touch:

Email : mail@oriondigital.in 
Address :
Unit No. 327, 3rd Floor, Kuber Complex,
Opp. Laxmi Industrial Estate, Andheri (W), Mum- 400053 
Phone : +91 843 3835 983

© 2010-2024 by | Orion Digital All Rights Reserved.