The Evolution of Influencer Marketing: New Trends and Best Practices for Partnering with Creators

The Evolution of Influencer Marketing: New Trends and Best…

Namaste Tribe! Today, we’re going to talk about something cool called influencer marketing. You might have heard of it before, but let me explain what it is. Influencer marketing is when brands work with popular people on social media, like Instagram or YouTube, to promote their products or services. These people are called influencers because they can influence their followers …

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Organic Reach on Facebook

Unconventional Strategies for Boosting Organic Reach on..

You’ve likely heard the disheartening news by now – organic reach on Facebook has been declining for years as the platform prioritizes paid content in user feeds. But here’s the thing – there are still ways to boost your organic Facebook reach if you’re willing to get a little unconventional with your strategy. At Orion Digital, we’ve spent years mastering …

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Behind the Scenes: How We Built Our Brand on Social Media From Scratch

Behind the Scenes: How We Built Our Brand on Social Media..

At Orion Digital, a premier digital marketing agency, we understand the power of social media in today’s social media era. When we started our journey, we were just like any other business – eager to establish our brand and connect with our target audience. However, building a strong social media presence from scratch was not easy for us.  In this …

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Instagram Reels Unleashed: Creative Strategies for Brand Visibility

Instagram Reels Unleashed: Creative Strategies for Brand Visibility

Every Brand Needs to Jump on the Instagram Reels Instagram Reels has quickly become one of the most popular ways for brands to reach and engage with audiences on Instagram. The short-form, 15-30-second video clips packed with catchy music, effects, and creative edits allow brands to showcase products in an eye-catching way, while users get to express themselves and participate …

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Choosing the Right Social Media Agency for Your Delhi-Based Business

Choosing the Right Social Media Agency for Your Delhi-Based Business

Introduction: Social media Agency As social media has become an indispensable tool for businesses looking to connect with their target audience, build brand awareness, and drive sales, Delhi, the capital and a major business hub, offers a thriving market for businesses of all sizes and industries. To harness the power of social media effectively, many Delhi-based businesses are turning to …

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Crisis Management in the Digital Age: Navigating Social Media and Online Platforms

Crisis Management in the Digital Age: Navigating Social Media and Online Platforms

In the digital world, where information spreads at a flashing speed and social media triumphs, effective crisis management has become more crucial than ever. Organizations must be prepared to navigate the challenges and complexities of online platforms to protect their reputation and maintain public trust. Let’s delve into the world of crisis management in the digital age, focusing on the …

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Tips to improve your LinkedIn B2B marketing campaigns

Tips to improve your LinkedIn B2B marketing campaigns

B2B marketing campaigns are effective on social media. But people are unaware that LinkedIn is the best place among the other platforms. After Microsoft took over LinkedIn, it has more features that can help marketers generate better ROI. LinkedIn is useful for specific B2B marketing because it is meant for businesses and professionals, especially with business targeting abilities. So, here …

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Beginner’s guide to building your social media presence

A Beginner’s guide to building your social media marketing strategy for 2022

If you are planning to create fine-tune your social media marketing strategy for 2022, now is the perfect time for it. With more content, competition and networks than ever before, a brief strategy will help you to focus on only the efforts that will serve your goals. Social media marketing was not a very big deal in its early stage. …

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Lets celebrate Digital Marketing Day in 2021

Lets celebrate Digital Marketing Day in 2021

Almost every organization today is aware of the importance of digital marketing, especially after the Covid-19 pandemic. Because with lockdowns and social distancing, we have all seen how important it is to keep up with competitors and innovate new trends. Digital marketing via social media is one of the most important aspects of successful businesses. This is true with more …

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