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Tips to improve your LinkedIn B2B marketing campaigns

B2B marketing campaigns are effective on social media. But people are unaware that LinkedIn is the best place among the other platforms. After Microsoft took over LinkedIn, it has more features that can help marketers generate better RoI. LinkedIn is useful for specific B2B marketing because it is meant for businesses and professionals, especially with business targeting abilities. So, here …

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Beginner’s guide to building your social media presence

If you are planning to create/fine-tune your social media marketing strategy for2022, now is the perfect time for it. With more content, competition and networks than ever before, a brief strategy will help you to focus on only the efforts that will serve your goals. Social media marketing was not a very big deal in its early stage. But with …

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Lets celebrate Digital Marketing Day in 2021

Almost every organization today is aware of the importance of digital marketing, especially after the Covid-19 pandemic. Because with lockdowns and social distancing, we have all seen how important it is to keep up with competitors and innovate new trends. Digital marketing via social media is one of the most important aspects of successful businesses. This is true with more …

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What is Schema Markup? Does schema markup help in SEO?

You may have heard your friends often discussing terms, like structured data, Schema markup, SEO Schema Markup and wondering what they might mean. Let us elaborate on it here to make it a bit easy for you. Schema Markup (also known as structured data or microdata) are codes that you can add to the HTML of your websites. This microdata …

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Will web 3.0 impact digital marketing

Will web 3.0 impact digital marketing

Fast-evolving technology can overwhelm us at times, especially the pace at which things have been changing over the past several months. With Web 3.0, our Internet, the very thing that connects us to the rest of the world, has been changing fast too. Let us demystify Web 3.0 for you here. Simply put, Web 3.0 signifies the evolution of the …

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How to build a fool proof Online Reputation Management model?

The online reputation of your company reflects your brand and the health of your business, in general, and also indicates your growth potential. This is the reason why ORM is so vital. A survey says 90% of the consumers first look at online reviews and customer feedback before making any buying decision. ORM allows you to develop brand image and …

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